Design Thinking Pre-Course Assessment

Design thinking starts with identifying a question or problem within your company.

Understanding the needs of your clients is the most important aspect of design thinking.

Design thinking is a linear approach to bring ideas to market.

Empathy can be described as designers trying to put themselves in the place of their users for the problem they are trying to solve.

An empathy map is an internal thought tool used to gain a deeper understanding of your customer.

During the empathy and research stages, you have grown to understand your users’ needs and wants.

Personas are a way to represent your target user groups. It is important to not limit yourself in developing personas. Create as many personas as you can to get a better idea of all the customer types you have.

Despite a facilitator’s best efforts to get everyone involved, the sessions can sometimes benefit from the extroverts more than the introverts.

Pain points are things that prevent users from going on to the next step.

High-fidelity prototypes are basic early-stage representations of the final product or service.